The Parasol Eldorado Celebrity Golf Event is an annual benefit tournament in Reno and Lake Tahoe sponsored by the Eldorado Hotel-Casino.

The invitation is a 12-page booklet printed 4/4 on 90 lb. Topkote with a die-cut pull-tab on the front in the shape of an umbrella with a golf club for a handle.

A loose-leaf insert informs invited celebrities of their perks for participating.

I also designed duratrans event signage for the Eldorado's hotel lobby.

The invitation won a 2002 A2N2 Silver Addy Award for Special Event Collateral.

 

Designer
Erik Flippo

Agency
Art Associates